I like the idea of turning our natural inhibitions about selling products or services on its head – so rather than tentatively seeking a ‘Yes’ from prospective clients or customers, instead how about focusing on becoming a collector of ‘No’s’ (or should that be ‘nose’ :))?
Approaching new business generation from this perspective suddenly becomes a whole lot more fun. Your aim now is to meet as many people as possible to talk about their problems and issues and to see if you can interest them in saying ‘No’ to your offer of assistance. You become more natural and less pressurised in your approach and more focused on understanding the needs and interests of the people whom you meet. A win-win.
So how many ‘No’s’ can you collect this week?
